Covid-19: The Accelerator of Digital Transformation

As the whole world looks forward to seeing the light at the end of the tunnel, the transformation in workplace culture, processes and operational activity have left us in awe. The pandemic demanded brands to eliminate a multitude of roadblocks that were faced during their digital adoption journey and enabled employees to work remotely. Many companies around the globe have taken initiatives to enhance their digital security and have taken measures to transition to technology stacks that allow employees to work from home. These changes made in response to the pandemic are likely here to stay, helping employees strike a great balance between work and life. 

The digital mandate is not a new kid on the block, it is just brought under the spotlight. The continuous challenges imposed by the pandemic caused an accelerated paradigm shift towards digitisation which was already underway. This, opened up a plethora of digital opportunities in every industry accelerating the growth of digital technology which enabled a lot of businesses to stay ahead of their competition and understand the true potential of digitalisation and innovation. Not only has it shaped the business world, it has completely transformed the education sector enabling students to attend school, face online examinations, adapt virtual lesson plans and sparked opportunities for children who struggled to attend schools due to distance and time. Businesses across industries which were otherwise operating locally, gained the potential to reach, engage and interact with a global clientele with the use of modern technology. Not only was it the clientele, the incredible potential offered by technology to work remotely enabled highly skilled professionals to work for multinational companies, startups and SMEs operating across regions and countries. 

Prior to the pandemic, most businesses saw digital transformation as a strategy to cut down on costs. However, businesses have stated that enhancing their capabilities, gaining a competitive advantage and workplace transformation with technology have outweighed the initial reason of it being just cost reduction. 

Amongst the above and numerous other benefits, here are three key benefits of digital transformation: 

Improved Efficiency: Businesses were able to harness digital technologies to swiftly carry out operations, streamline workflows and automate manual processes increasing higher speed, reduced waste and in-turn transferred more focus on revenue generation.

Increased Agility: Businesses were handed the ability to execute plans faster as they had access to enough data and analytics to make data-driven decisions. 

High Productivity: Employees were working remotely and did not have to travel to work and as a result, reduced employee idle times, reduced the span of meetings and team collaborations. This saved time and enabled employees to focus on leveraging tools and technologies to maximise productivity and produce optimal outcomes.

If utilised properly, digital adoption can offer business owners a wide variety of opportunities to innovate, mature in their ability to engage with customers, understand customers, deliver to suit customer needs and also find innovative ways to keep their customers thriving. The pandemic helped accelerate digital transformation and created a landscape that will continue to invigorate innovation where brands will continue to adopt the digital mentality and embrace the power of technology even after the pandemic is over. 

In the coming months, businesses will better understand the capabilities of modern technologies and realise the opportunities that lie before them. If you have an idea that can keep you ahead of the competition but you have trouble developing it, we build top-tier custom solutions for anyone around the globe. 

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